I asked my network of experts via helpareporter.com for their suggestions of the best ways to spend $1,000 marketing a company and received 82 responses. Here are nine selected ideas that you can use in your business.

According to Ryan Williams, of Action Ready Marketing, ”Effective marketing is very achievable with just $1,000. First, take time to research exactly who your customer is. Spend $26 on Squarespace to establish an online presence. This will give you a platform and a URL. Squarespace also gives you $100 in Google Adwords credit. You’ve now got $1,074 to spend. Brainstorm a problem and solution for consumers in your industry. Then break it down into four or five digestible chunks. For example, “Combating Rising Health care Costs: Four Ways to Find Affordable Health Insurance.”

Send that to a writing service to be transcribed and edited. This should cost less than $50 — $1,024 remaining. Send the document to a designer you found on Fiverr. This should also cost less than $50 — $974 remaining. Now, put that document on your website so people have to provide their email address to access it. Build an account at an email service like MailChimp. Then use the $100 Adwords credit and $500 to promote the content on Google and on social media. This will start to build your email database. Regularly email-useful content (not always sales content) to them and watch the interest in your product grow.”

Safa Mahzari with Alluxo Inc. thinks the best way to spend a small marketing budget is to focus on activities that will create ongoing results. “You have to spend money to run ads on Facebook or Google, and when you stop paying, the ads stop running. By contrast, search engine optimization and content marketing (articles, videos, etc.) will continue to provide results and hopefully a steady inflow of traffic. One thousand dollars can go surprisingly far in marketing, depending on what your goals are — but you must know your goals, or you'll just waste your money.”

“If you're looking to grow traffic, consider investing this money in content,” says Sabrina N. Balmick, marketing manager with ACA Talent. “You can commission a couple of great infographics, an ebook, or a few blog posts. Then use this content for SEO (keywords, link building, PR) or lead generation, which enables your site's long-term growth strategy. For short-term gains, you can spend $1,000 on a focused pay-per-click campaign on Google or Facebook. You'll get more bang for your buck by targeting your audience's location and interests and driving traffic to a specific landing page.”

“My marketing advice is to go on a listening tour!” says Paige Arnof-Fenn, founder and CEO of Mavens and Moguls. "Politicians do it all the time and it’s great for businesses, too. Make a list of the people you admire and prospects, ask a few open-ended questions, then sit back and take notice. They will be more than happy to tell you what is on their minds. If you listen to what they share with you, there will be plenty of opportunities to help them. I did it when business slowed and I picked up several new clients. It’s a great way to connect and a lot of fun, too. Start listening with no strings attached. You'll be amazed what you’ll find. It does not cost much and for the price of a few coffees and meals, you will get an earful. I had no idea what to expect and got a lot of new business as a result.”

Arnoff-Fenn continues, “Thought leadership is also a great way to build your brand, increase your visibility, raise your profile and attract more clients. Activities like speaking at a conference, writing articles, building your following on social media, all contribute to increasing your awareness with potential customers and building your credibility with a larger community. Instead of starting your own blog or newsletter, contribute regularly to existing well-trafficked blogs or newsletters in your industry. Include your URL or contact information so they can find you. When your articles or talks become available online, make sure to send them out via social media to all your friends, followers and contacts.”

Carol Rose with Marketing Worx says, “The biggest bang for your buck will come from geo-targeted ads on social media sites. Which social media sites you choose depends on what is most appropriate for your targeted audience. For instance, Facebook and Pinterest users skew female and older than Instagram, while Twitter users are more heavily male. Paying to boost posts can be another effective use of limited marketing dollars.”

“The Linkedin platform is ideal for business-to-business marketing,” suggests Kent Lewis with Anvil Media Inc. "There is no other platform that can target prospective customers with ads, based on employer, job title, location and other key factors. Lastly, the platform is ideal for generating awareness and credentials via thought leadership such as posting updates and writing articles on LinkedIn Pulse."

Ken Moore with Nox New Media says, “Social media is rented. You don't own or control the medium and you don't reach all of your followers. However, by capturing email addresses you can target and message your audience whenever and however you want. With software like MailChimp you can message 2,000 to 5,000 email addresses for $50 per month.”

“Paid social media can be particularly effective because the ability to target based on demographics, geography, interests, age, etc., is tremendous,” says Sacha Cohen, founder Grassfed Media. "Platforms like Facebook, Instagram and Twitter also allow for in-depth analytics, reporting and optimization. If it's a consumer business, you might also want to take part of that budget and put it toward creating a clever short video about your product or service that can be leveraged on social media and your website.

“There's no better way to advertise a local business than with Facebook," says Bob Bentz, president of Advanced Telecom Services. "That's because of Facebook's unprecedented geo-targeting and interest-targeting abilities. For instance, if you operate a restaurant, you likely only draw your customers from a 3- to 5-mile radius, Facebook enables you to target people within this geo-area. You can even target people who live in the area or happen to be visiting. For a restaurant, visitors are probably a better choice since you know they need to eat out. When it comes to mobile and digital advertising, Facebook is the gorilla in the room.”

Take these nine ideas, determine which ones may work for your business and run with them. Review the results and see if your $1,000 was well spent.

Dennis Zink is a volunteer, certified mentor and chapter chairman of Manasota SCORE. He is the creator and host of Been There, Done That! with Dennis Zink, a nationally syndicated business podcast series. He facilitates a CEO roundtable for the Manatee Chamber of Commerce, created a MeetUp group, Success Strategies for Business Owners and is a business consultant. Email him at centreofinfluence@gmail.com.